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The Trade Desk launches certified service partner program for SMBsThe Trade Desk launches certified service partner program for SMBs

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The Trade Desk launches certified service partner program for SMBsThe Trade Desk launches certified service partner program for SMBs

Today, The Trade Desk announced the launch of a new certified service partner program, welcoming Goodway Group as the inaugural partner for the program. The

March 22, 2022
Digital | Marketing

8 email best practices for 2022 to drive growth8 email best practices for 2022 to drive growth

Email marketing is both an art and a science: it takes patience, testing and a dash of creativity to get it just right. Regardless of

March 22, 2022
Digital | Marketing

7 leadership behaviors for marketing agility7 leadership behaviors for marketing agility

The following is a selection from the e-book “MarTech’s agile marketing for leaders.” Please click the button below to download the full e-book. Download the

March 22, 2022
Digital | Marketing

Why we care about email marketing: A marketer’s guideWhy we care about email marketing: A marketer’s guide

Email marketing helps organizations acquire and retain customers, build businesses and make more money. That single sentence explains why companies must invest in effective email

March 22, 2022

Shopify rolls out Linkpop for social commerce and other updates for marketersShopify rolls out Linkpop for social commerce and other updates for marketers

Today, Shopify introduces Linkpop, a link-in-bio tool that allows creators and followers to quickly get to promoted products and buy them. Creators on social media

March 22, 2022

Why we care about metaverse activationsWhy we care about metaverse activations

Half of marketers in a new MarTech flash survey say they are considering a metaverse activation either this year or some time in the next

March 22, 2022
Digital | Marketing

Turn a Cold Lead To a Hot Lead with Paid TrafficTurn a Cold Lead To a Hot Lead with Paid Traffic

There are three primary temperatures of traffic. It’s important to think about each type as you build your digital marketing strategy. If you’ve heard Ryan

March 22, 2022

How marketers can measure successHow marketers can measure success

This is the second part of a two-part article. The first part is here. Marketing can show the relationship between a definite input and output,

March 22, 2022

Good morning: Cheers, or ‘Priekā!’ as they say in LatviaGood morning: Cheers, or ‘Priekā!’ as they say in Latvia

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketing leader. If you would like to read this

March 22, 2022
Digital | Marketing

4 Benefits of Paid Traffic You Can’t Afford To Ignore4 Benefits of Paid Traffic You Can’t Afford To Ignore

If you haven’t added paid traffic to your T-shaped marketer toolbelt, you’re missing out. Paid search marketing is a proven marketing strategy for getting instant

March 21, 2022
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